Shannon Downey
Graphic Designer
Experience
2020 - Present
Canadian Parents For French
Communications & Digital Marketing
Remote
Maintain, update, manage all aspects of the CPF website for PEI, Newfoundland & Labrador and BC CPF branches. Communicate with National office and its contacts on various National projects. Design and manage various mediums for promotional marketing materials including advertising for French and English publications, newspapers, radio copy and public relations. Manage social media channels, digital reporting and monthly newsletters. To assist in development and delivery of a variety of programs and projects deemed by the Executive Director as stated by the Board of Directors guidance. Create, develop and research content pertinent to on going programs and projects. Meet deadlines, Prepare for in house programs with necessary materials and learning resources.
2019 - Present (Remote)
Podollan Inn & Spa
Creative Designer
Graphic designer for a 3 star hotel in Grande Prairie, Alberta. Providing promotional materials for the Podollan Inn,
LSpa & Wellness Centre and JAX grill and lounge. Located in Grande Prairie, Alberta. Design custom graphics for canva, branding developments for products and retail, menus, social media and websites. In addition, develop cross promotions and marketing materials for other properties within the organization.
2014 - 2021 (Remote)
Podollan Hospitality Group
Graphic Designer & Advertising Manager
Graphic designer and advertising manager servicing the hospitality sector for a Canadian operated hotel and restaurant chain. Working remotely and managing multiple projects and meeting tight deadlines for seven properties in BC and Alberta.
2012 - 2013
Social Media Ghostwriters
Project Manager
Charlottetown, PEI
Word press web design, graphic design for clients and social media. Developed strategic social media engagement and content plans. Worked with CBMF and Summerfest 2012.
2011-2012
White Rose Entertainment
Sales & Marketing Manager
Managed tourism distribution, advertising sales, publishing and graphic design for WOW Summerside and 12 Great PEI Experience tourism guides.
2010 - 2011
The Guardian
Account Executive
Charlottetown, PEI
Managed client accounts as well generated new clients through print advertising and online opportunities.
2009 - 2010
One Horn Developments
Sales & Entertainment Manager
Calgary, AB
Marketing and advertising manager for three unique restaurants downtown Calgary. Organized events, local live music bookings and corporate functions. Provided advertising materials for print, online and in house promotions.
2008 - 2009
Chandran Media
Account Executive
Calgary, AB
Managed client accounts as well generate new clients through television advertising , corporate video production and sponsorships for industry specific television programs. TV shows were aired on CTV and Global. Shows included, Hospitality Guide TV, Energy TV, Mining TV, CEO TV and Real Estate TV.
2005 - 2008
Elkhorn Resorts
Events Marketing Manager
Canmore, AB
Events Marketing for a RCI resort property. I managed event bookings, setting up booth spaces at high traffic attendance trade showsacross Alberta. Major events include; Home and Travel shows, Stampede, Woman shows and Recreational shows. At each trade show I sold accommodation packages to visit Elkhorn Resorts vacation properties in Canmore.
2005
Alan D. Media
Graphic Designer
Canmore, AB
Graphic Designer for a small agency in Canmore, Alberta. Servicing Domino’s pizza and Knock Knock franchise booklets.
2004
Toronto Sun
Inside Sales Representative
Toronto, ON
Sold advertising space for the Durham Sun. cold calling, meetings and managing accounts.
About Me
I am a creative marketing professional and have managed many projects in the Advertising and Marketing industry for various employers and clients since 2004.
I have been involved in every stage of the creative process along with sales and marketing techniques for inbound and outbound incentives. I enjoy working with teams and businesses that are looking to elevate their marketing presence online and offline.
Education
2002-2004
ADVERTISING DIPLOMA
Durham College, Oshawa Ontario
1993-1998
O.S.S.D
Henry St. High School
Whitby Ontario
O.A.C – Law, English, Photography, Art